"We were born to defy the expected and break records.. Conquor fears and achieve greatness.. Innovate and make a difference."borntocrunch.com
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Born to Crunch is a granola company.
They participate in 1% for the Planet, and donate at least 1% of their sales to environmental causes. All of the Born to Crunch products are made with gluten free oats, and are 100% free of artificial ingredients and processed sugar.
CEO Caroline Markowitz was inspired to create her own wholesome recipes while ghostwriting for a vegan chef, and began began tinkering with granola recipes in August 2011. Three years later, Born to Crunch took off, after a successful crowdfunding campaign on Kickstarter.