"Offering the best of the world for a better world."natureetdecouvertes.com
Nature et Découvertes is a French store chain selling products focused on living a healthier life. Their products range from educational toys for children and babies, to yoga accessories and aromatherapy oils, to jewelry.
Nature et Découvertes was founded by the Lemarchand family with a mission to “offer the best of the world for a better world.” In addition to selling products it feels supports this mission, the company donates 10% of net profits to the Nature et Découvertes Foundation, which focuses on preserving nature and supporting nature education initiatives. The company’s day-to-day ethos reflects these priorities: one designee from each office, warehouse, and store is responsible for ensuring company-wide environmental and sustainability standards are adhered to.
The Lemarchand family was inspired to establish Nature et Découvertes after discovering similarly-minded businesses in the U.S. The company has since grown to open a total of 85 shops across France, Belgium, Switzerland, Luxembourg, and Germany. The company also reportedly plans to open stores in Italy and Spain in the future. Through its give-back model, Nature et Découvertes has funded 2,100 projects with more than $10.5 million in donations as of December 2017.