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The New York Times on Clothes Built to Last

October 1, 2019

The New York Times on Clothes Built to Last

Last week, The New York Times published a guide to buying clothes that are built to last. Inspired in part by the announcement of fast-fashion brand Forever 21’s bankruptcy, it begins by taking a close look at the fashion industry’s environmental impact.

“In 2015, the last year for which the Environmental Protection Agency has data, the United States generated 11.9 million tons — or about 75 pounds per person — of textile waste, most of which ended up in landfills…overall, apparel and footwear produce more than 8 percent of the global greenhouse gas emissions associated with the harmful effects of human-caused climate change.”

According to the piece, fast fashion brands are some of the worst offenders, “…constructed so that they typically last no more than 10 wearings.”

The article goes on to give several tips for reducing waste in our own day-to-day choices. The key? Purchasing versatile, high-quality items that you can — and want to — wear again and again. Another helpful idea: taking good care of your clothes to make sure they last as long as possible.

They also advise washing all polyester items with “microfiber filters for washing machines,” or so-called guppy bags, for those of us who use laundromats, which ”…can help reduce the amount of microplastics released when we wash clothes.” Look no further for guppy bags than Good Company Patagonia, which sells these handy items online.

While The New York Times’ tips will help guide you towards good choices out shopping, we’ve got our own way to make things easy when you’re online: shop Good Companies!


Here are a few of our favorites that are committed to reducing waste in the fashion industry:

MUD Jeans

Girlfriend Collective

Kusaga Athletic

Rêve en Vert

Aeon Row


Better World Fashion

Christy Dawn




And a few more Good Companies that go the extra mile by offering recycling programs for when their items do eventually wear out:

Bluer Denim

Eileen Fisher